In line with a recent email uploaded to ‘Reddit‘ by the Shift team, the [Shift Bitcoin debit card] that permits U.S. cryptocurrency exchange Coinbase users to spend Bitcoin’s [BTC] employing a Visa debit card, is reportedly closing its operations.
Shift, that was launched earlier in Nov. 2015, was one of a steadily-increasing cohort of crypto debit cards, with multiple suppliers presently issuing them in several countries.
In line with the screenshot of of an email uploaded to Reddit and attributed to the Shift team, the Bitcoin [BTC] debit card program would be deactivated from 11th April, this year.
However, Shift didn’t stated the actual reason for the withdrawal of its own product, and cards will be functioning as normal up till the deactivation date.
Shift faced skepticism right from of its launch, with how the industry commentators found it tough to divine a fitly massive target marketplace for the card. To get it, users got to already hold Bitcoin’s [BTC] so as to pay the $20 USD issuance fees.
The exchange continues to expand its business in alternative areas, last week ‘revealing‘ an arguable feature permitting users to ‘store‘ their personal keys to their cryptocurrency wallets on the Google drive and iCloud.