In line with an official press release by published by ‘Air Canada,’ which is Canada’s largest airline, has revealed its participation on a blockchain-based travel distribution platform developed by Swiss blockchain startup Winding Tree. AirCanadawas established back in year 1937 and providesregularand charter passengers along withcargotransportation. In 2017, the company carried around 48 Mln passengers, witha riseby7.3%compared to 2016, according to the company’s 2017 annual report.
Air Canada has signed a letter of intent to participateduring adecentralizedopen source travel distribution platform developed by blockchain travelphase‘Winding Tree’. Throughthe combinationofa brand newblockchain platform,the businesseslookto enhancethe distribution and sale oftravel merchandiseand offeraccess to inventory directly from suppliers.
Commenting on the project, the Directorof GlobalProduct Distribution for AirCanada ‘Keith Wallis,’ added:
“AirCanadaacknowledgesthe importance ofleverage inthis next generation technology.We are planning tointegrate Air Canada’s Direct Connect API with Winding Tree’s public blockchain platform, giving blockchain-savvy usersthe powerto access our content directly from thesource.”
Airlinecorporationsaround theglobearegraduallyunderstanding the importance ofblockchain technology in their operational processesto enhancetravelers’expertiseand advancesupplychains andlogistics. This month, European airlinecompany‘Air France-KLM ‘conjointlypartnered with Winding Treeto scale backpricesfor the company’s customers bycutting out theintermediaries.
Air France-KLM reportedly hopes that blockchaincanfacilitateitprovidinganadditionaladvantageous traveloffers for its patronsthatismoreprofitable for suppliers,specificallyby reducingthe intermediaries.”
Earlier in Aug., the AustralianBrisbaneAirportCorporation partnered with the TravelbyBit which is a digital currency payments platform to launch the “world’sprimarilydigital currency friendly airport” and had alreadyenforceda blockchain-backedpoint of salesystem in regionaltourercities.